01 / Product education
From a product launch to a better-informed audience.
- The source
- A product brochure, specification guide and approved messaging.
- The audience
- Customers, sales partners or a client’s frontline teams.
- The experience
- Generate questions about features and practical use, then have the product team check every answer. Brand the experience to sit alongside the launch.
- The useful next step
- See which product details are understood and which need a clearer explanation.
Product knowledge
Which feature is most useful for a team working across locations?